Everything you wanted to know about selling into the K-12 market* (*but were afraid to ask)
In SmartBrief's groundbreaking three-part report SmartFocus on the K-12 Procurement Process, we cover all the bases about the K-12 buy cycle, how to reach your audience and flipping the script on your conversations with prospects.
Understanding the K-12 Buy Cycle
What you need to know about selling into education, plus tips for maximizing outreach.
Reaching Your K-12 Buying Audience
First, you need to identify who's part of the purchasing process, then you need to communicate in ways they care about.
Rescripting Your EdTech Purchase Conversations
How to hold productive discussion and maintain trust with your prospects.
To order print copies of these reports please contact us here.